Humph is practical fundraising, marketing and partnership support for small Australian charities.

It brings together useful tools, guided pathways, proven frameworks, Humphrey AI and expert guidance, so you are not left staring at a blank page or trying to work everything out from scratch.

Think of it as a place to get clear on what to do next, find the right template or framework, and turn good intentions into practical action.

Humph is designed for small charities, community organisations and volunteer-led teams doing important work with limited time, money and specialist support.

It is especially useful for founders, CEOs, fundraisers, marketers and people wearing several hats at once.

Larger organisations with experienced in-house teams may already have many of these capabilities. Humph is here for organisations that need practical support but cannot always access senior expertise when they need it.

That is exactly what Guided Pathways are for.

Instead of expecting you to know which template, framework or activity you need, Humph helps you start with the outcome you are trying to achieve.

From there, Humph gives you a practical pathway to follow. You do not need to figure it all out alone.

Your membership gives you access to Humph's practical tools, templates, frameworks, Guided Pathways and Humphrey AI.

It is designed to help you plan, write, think, prioritise and take action across fundraising, marketing and partnerships.

For the full membership comparison, visit the Pricing page.

Every Humph resource is designed to guide your thinking - not just give you a template to fill in. Most include practical guidance, worked examples, editable templates, video walkthroughs and Humphrey AI, so you can learn as you go.

Some people work through an entire resource in one sitting. Others return over several days or collaborate with colleagues to complete it together.

Use whatever approach works best for your organisation.

Most Humph resources produce a practical first draft, working document or action plan that you can adapt for your organisation.

Some are designed to live on as internal planning documents, while others can be refined into polished, designed materials to share with your board, funders, partners or supporters.

Over time, we'll continue expanding Humph with visual templates and additional export options, such as Canva, making it even easier to turn your work into native, polished and branded documents.

Humphrey is Humph's AI guide, thinking partner and coach.

You can ask Humphrey for help with planning, writing, reviewing, shaping ideas and deciding what to do next.

He is not here to replace your judgement. He is here to help you think more clearly and move forward with more confidence.

Humphrey is designed specifically for small Australian charities.

Rather than simply generating broad, generic answers from the internet, Humphrey draws on Humph's own fundraising, marketing and partnership frameworks.

Those frameworks have been built from real experience working with charities, community organisations, partners and funders, so the support is practical, relevant and grounded in the challenges small charities actually face.

Yes. Humphrey can help you draft, shape and improve appeals, sponsorship proposals, campaign plans, a case for support, grant content, social posts, donor communications and other practical materials.

As with any tool, you should always apply your own judgement before publishing or sending anything. Humphrey can help you get to a stronger draft faster, but you know your organisation, community and relationships best.

No.

Humph is designed for humans, not AI experts. You do not need to know technical language, write perfect prompts or understand how AI works behind the scenes.

You just need to know what you are trying to do. Humph and Humphrey help from there.

Absolutely.

Many members use Humph to decide what to do, choose the right framework and develop their thinking, and also use ChatGPT, Claude or another AI tool of choice to refine or adapt their work.

Humph isn't designed to replace general AI. It complements it by providing charity-specific frameworks, practical guidance, experienced thinking and context that general AI tools don't have.

Humph was not created by AI.

It was created by experienced practitioners who have spent decades working across fundraising, marketing, partnerships, innovation and strategy.

AI simply makes that experience easier to access. The foundations are human-built.

No. The information you provide in Humph is not used to train public AI models.

We know charities handle sensitive information, and trust matters. Humph is designed so you can get practical support without your organisational information being used to improve public AI systems.

No.

Humphrey can only work with the information you choose to provide. He does not connect to your donor database, CRM, email platform or internal systems unless a feature clearly says so and you choose to use it.

You stay in control of what you share.

Humph provides guidance, education, practical recommendations and useful starting points.

It cannot guarantee a fundraising result, a successful grant, a new partner or a campaign outcome. No honest adviser can.

What Humph can do is help you make better-informed decisions, use stronger frameworks and approach your work with more clarity.

Humph came from a problem we kept seeing in small charities.

A CEO, founder or junior team member would be doing their best to manage fundraising, marketing, communications and partnerships, often without senior specialist support around them.

Humph was created to help close that gap, giving small charities access to practical guidance, proven tools and experienced thinking when questions come up.

Humph was created by Sarah and Amanda.

Together, they bring decades of experience across fundraising, marketing, partnerships, innovation and strategy.

You can read more about the people behind Humph on the About page.

Humph's templates and frameworks are practitioner-built.

They have been shaped through real work with organisations, tested in practical settings and refined over many years. They were not generated from scratch by AI.

AI helps you apply them more easily. The underlying thinking, structure and experience come from people who have done the work.

Humph works with partners who want to strengthen the capacity of small charities and community organisations.

That can include Community Access Programs, innovation partnerships and knowledge partnerships. Each one is designed around practical support, useful access and shared outcomes.

If you are interested in collaborating, visit the Partner With Us page.

The Community Access Program allows an organisation, funder, business or network to fund Humph memberships for charities that would benefit from practical fundraising, marketing and partnership support.

Programs can be designed around a region, community, cause area or existing network.

Each program is co-designed, so the support fits the people and organisations it is intended to help.